Double delivery

InnovationDouble delivery

Double delivery

Processed by: Helicon Filter;When IDEO co-founder Tom Kelley answered audience questions at his recent talk, several audience members asked “How do you get the boss, and corporate types, to listen to your innovative idea?” Tom, essentially said “I often field this question. It’s of great interest to younger people early in their career. Bosses want results.”

He suggested:

Double Deliver – Deliver the way the boss wants and also your way. After two or three deliveries with equal (or better results) the boss will likely say, “lets just try it your way next time.”

I was disappointed to hear there Tom has no magic bullets. Group think and resistance to change is as strong as ever; and hence why companies need to learn to innovate and listen or risk losing the younger generations to more innovative companies.

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